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Barbara Ng

Luxury Retail Executive

Open to Senior Leadership Opportunities

25+ years in luxury brand management, driving Asia-Pacific growth across diverse channels and networks with sustained profitability.

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Strategy P&L Brand positioning Retail excellence Commercial growth Negotiations High-performing teams APAC Strategy P&L Brand positioning Retail excellence Commercial growth Negotiations High-performing teams APAC

Executive Summary

Barbara Ng
  • 25+ years leading travel retail and franchise across Asia-Pacific — Salvatore Ferragamo, Bulgari, Hermès, Benetton, and other luxury houses.
  • Scaled wholesale revenue from US$30M to a peak of US$80M (~US$135M at retail) across 19 countries with 70+ points of sale.
  • High-profile negotiations, high-performing teams, and cross-functional execution — merchandising, VM, A&P, CRM, and store design — with board-level judgment in complex markets.

Expert in strategic expansion, P&L management, and brand positioning. Delivers innovative marketing and commercial strategies that turn market challenges into sustainable, profitable growth.

Expert in high-end luxury retail

25+ years with iconic luxury maisons

FerragamoBulgariHermèsBenettonEsprit

Leadership across retail, brand building, and commercial growth in Asia-Pacific

By the numbers

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Peak wholesale numbers
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Peak retail sales numbers
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Points of Sale Across APAC
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Countries Operated

Professional Journey

A cross-brand journey across five iconic houses — from Esprit to Ferragamo.

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Core Competencies

Strategy, operations, and brand expertise honed across luxury markets.

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Passions & Pursuits

Art, travel, gastronomy, and a grounded curiosity for AI in a luxury context.

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Beyond Luxury

Sites and AI experiments through a luxury lens.

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Let's Connect

Open to global relocation for the right leadership opportunity.