Professional Journey
A cross-brand journey across five iconic houses — from Esprit to Ferragamo.
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Executive Summary
- 25+ years leading travel retail and franchise across Asia-Pacific — Salvatore Ferragamo, Bulgari, Hermès, Benetton, and other luxury houses.
- Scaled wholesale revenue from US$30M to a peak of US$80M (~US$135M at retail) across 20 countries with 70+ points of sale.
- High-profile negotiations, high-performing teams, and cross-functional execution — merchandising, VM, A&P, CRM, and store design — with board-level judgment in complex markets.
Expert in strategic expansion, P&L management, and brand positioning. Delivers innovative marketing and commercial strategies that turn market challenges into sustainable, profitable growth.